Motoring: Peugeot cruises upmarket with all-new 308

The new-generation five-door hatchback is a step up in design and quality, and is the next stage on the French car-maker’s journey towards electrifying its entire model range by 2025

The new Peugeot 308 will put it up to C-segment heavyweights such as the Ford Focus and Volkswagen Golf

The Peugeot family business dates back more than 200 years and it has been a car maker since 1889, making it the world’s second-oldest car brand. It is a company that has repeatedly reinvented itself, and it is now in the midst of doing that once again.

Peugeot is repositioning itself as an upmarket marque and it has a new logo influenced by its past to signify the change. The first model to carry this ...