Media Matters: Battle of the social networks

Instagram could give YouTube a serious run for its money

26th June, 2018
Media Matters: Battle of the social networks
Instagram has one billion users, and that means that IGTV has an instant potential audience of one-sixth of the world’s population. Pic: iStock

I’ll admit I’m not the best when it comes to predicting what social networks will survive and thrive. I had my money on Bebo back in the day, and that did not turn out well. I also rubbished theories that when it was launched in 2016 Instastories would end Snapchat, but it appears I was wrong with that one too.

I thought people would be loyal to the original. Instagram co-founder Kevin...

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