Keeping it Automated
Quinton O’Reilly speaks to Gary Cullen of Provident CRM about improving the customer journey
From our perspective, marketing alone doesn’t really achieve a whole lot, it’s just like shouting into a room and hoping someone will notice you,” says Gary Cullen, the sales and marketing director for Provident CRM.
“Whereas we built it into the customer journey so it becomes a permanent part of the conversation you’re having with customers. Not only working out how to attract visitors to your site or product, but...
Subscribe from just €1 for the first month!
With any subscription you will have access to
Unlimited multi-device access to our iPad, iPhone and Android Apps
Unlimited access to our eReader library
Exclusive daily insight and opinion seven days a week
Create alerts to never miss a subject that matters to you
Get access to exclusive offers for subscribers on gifts and experiences
Get content from Business Post, Business Post Magazines, Connected, Tatler and Food & Wine
Podcast: CWSI on securing remote workers during lockdown working
Emmet Ryan speaks to Paul Conaty, Principal Consultant at CWSI, about the challenges of maintaining privacy and security through remote working
Podcast: Avaya on improving connectivity through the crisis
Emmet Ryan speaks to Aidan Furlong, Avaya country manager, and Seamus Carter, sales engineer about the evolution of the company during the coronavirus crisis
Tinkerer tailors a solution for property owners to save on water bills
Plumber Dave Hogan set up Smart Flow, a water technology business that helps identify leaks and other issues to cut out water waste