The titles ‘junior’ and ‘senior’ never suited the Peats. They decided years ago that, instead, the elder and owner of Peat’s Wholesale would be Geoff while his son, the managing director, would be Geoffrey.
Whatever about their first names, their surname has been associated with TVs, PCs and everything else in electronics for generations of Irish people. Geoff and Geoffrey run the wholesale business, which is celebrating 50 years...
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