Going through the gears

Ruth O’Connor meets the Dubliner who wants to revolutionise how we dress when we’re in the saddle

2nd July, 2017
6
As Bright As vest, €55, worn over Drench coat in warm grey, €178

With a family background in the jewellery business and an education in mechanical engineering, it’s no surprise that Dubliner Joyce Brereton has designed a collection of functional, stylish cycle wear. As Bold As is her brainchild, comprising a range of cycle-ready clothing and accessories that are, she says, “as much about the journey as the destination”.

A keen cycle commuter, Brereton says she loved the buzz of cycling in the city,...

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