Edward Gelsthorpe was a highly decorated war hero who fought in hand-to-hand combat across the Pacific during WWII. He worked his way up from door-to-door sales for Bristol-Myers to vice-president. He introduced the roll-on deodorant among others – Colgate, Palmolive: you name a 1950s or 60s product and he was in there launching it.
In 1963, he was also president of an agricultural co-operative called Ocean Spray. They had one product, cranberries, which they sold...
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