Your Business: PR hacks for SMEs on a shoestring budget
Media insider Liz Dwyer reveals her top tips for start-ups that want to get noticed
‘If I was down to my last dollar, I’d spend it on PR,” said Bill Gates, who knows very well how invaluable press coverage is for start-ups and SMEs.
From a tangible point of view, PR is estimated to be worth four times that of any paid-for media, but there are many non-quantifiable benefits from enhancing public trust to bolstering brand currency too – and when it comes to securing sponsorship...
Subscribe from just €1 for the first month!
All Digital Access + eReader
Unlimited Access for 1 Month, €19.99 Monthly thereafter
*New subscribers only
€149 For the 1st Year
Unlimited Access for 1 Year
90 Day Pass
Unlimited Access for 2 Years
Get a Business Account for you and your team
Tom Maguire: Tax changes we make now could help business for years
The way we did business a few months ago may never return – so the opportunity is to make changes that will both aid recovery and set us up well for our new futures