The luxury car maker you’ve never heard of

Working out of an obscure factory in Sweden, Christian von Koenigsegg is planning to take on the might of high-end giants like Ferrari and Lamborghini

10th March, 2019
Christian von Koenigsegg, founder of Koenigsegg Automotive, with his Regera sports car Pic: Getty

Over the next three years, the legendary Italian carmaker Ferrari aims to double its profits by dramatically boosting sales of fast and fabulous cars such as the €1.6 million Monza, the €1.85 million LaFerrari Aperta, and the Purosangue, a sport utility vehicle that promises to be one of the fastest rides on or off the road.

To get there, it will have to contend with Christian von Koenigsegg.

Since 2002, his company, Koenigsegg Automotive, has...

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