'The first rule of disruption is you do not talk about disruption'

The best case scenario is for your competitors to completely ignore you, writes Leanna Byrne

16th June, 2017
Try not to coax your competitors Pic: Getty

Start-ups can get a hard time. It comes from all angles: people complain about “start-up culture”, they bemoan the spread of pool tables in offices and even make snide remarks about the fact most start-ups fail.

The worst of it might come from your own industry. Well-established companies can often look down on start-ups or refuse to work with new companies threatening to disrupt the status quo.

So here’s some advice for the...

Subscribe from just €1 for the first month!


What's Included

With any subscription you will have access to

  • 971569B3-2C5E-4C45-B798-CEADE16987A8

    Unlimited multi-device access to our iPad, iPhone and Android Apps

  • 099C8662-C57C-42F2-9426-F2F90DF17C8F

    Unlimited access to our eReader library

  • 198AE43B-B9CF-4892-8769-D63C2104BA08

    Exclusive daily insight and opinion seven days a week

  • D8F37B78-25E4-4E4A-A376-4F5789B1564A

    Create alerts to never miss a subject that matters to you

  • B15F2521-37CD-4E02-B898-730A20D39F7F

    Get access to exclusive offers for subscribers on gifts and experiences

  • A564FE02-1AB8-4579-AF9D-BA32A2E5ACA7

    Get content from Business Post, Business Post Magazines, Connected, Tatler and Food & Wine

Share this post

Related Stories

EY reports €393m revenues in Republic of Ireland for 2021 financial year

Content is king – just ask Netflix as rivals attempt to steal its crown

Tom Maguire: Tax changes we make now could help business for years