British retailer Debenhams, which operates in Ireland, is to give many of its stores a complete overhaul, and could close ten of its 176 branches unless performance improves.
“Some of our stores look tired and old, the online experience is not as good as it could be and we have so many promotions our customers struggle to know when it’s the right time to shop.”
Sergio Bucher, chief executive, Debenhams
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