Sport’s digital reach is growing

Digital campaigns offer a greater return on investment in the world of sport than any other, writes Francine Higham

1st February, 2015
9
The Nike ‘Risk Everything’ campaign got over three million mentions on Twitter

Millions of people each getting thousands of messages, mostly on their mobile, from when they wake up in the morning to turning the light off at night . . . how on earth does anyone cut through all that noise and get their message heard?

Sports marketing, particularly through sponsorship, continues to be one of the most effective ways for a brand to reach an engaged global audience. The start of the Barclays English Premier League’s 2014-15 season...

Subscribe from just €1 for the first month!

Exclusive offers:

All Digital Access + eReader

Trial

€1

Unlimited Access for 1 Month

Get basic

*New subscribers only

You can cancel any time.

Annual

€200

€149 For the 1st Year

Unlimited Access for 1 Year

You can cancel any time.

Quarterly

€55

€42

90 Day Pass

You can cancel any time.

2 Yearly

€315

€248

Unlimited Access for 2 Years

You can cancel any time.

Team Pass

Get a Business Account for you and your team

Share this post

Related Stories

Tom Maguire: Tax changes we make now could help business for years

More Business Tom Maguire 9 months ago

The Daily Briefing

The Daily Briefing