Sky’s La Liga loss points to bigger problems

The loss of the rights to Spain’s La Liga will save Sky money in the short-term but, Emmet Ryan writes, it points to a massive issue for the broadcaster going forward

Emmet Ryan

Technology Correspondent @emmetjryan
4th May, 2018
Sky losing El Clasico. Pic: Getty

The launch of BT Sport in 2013 was with one goal above all else: to maximise the amount Sky spent on English Premier League (EPL) rights.

With Sky eating into BT’s traditional telecoms business, the launch of BT Sport was a swift and effective method of striking back. BT is a lot bigger than Sky and has cash reserves that dwarf the broadcaster. The way to stop Sky from hurting BT was to squeeze the life...

Subscribe from just €1 for the first month!

Exclusive offers:

All Digital Access + eReader

Trial

€1

Unlimited Access for 1 Month, €19.99 Monthly thereafter

Get basic

*New subscribers only

You can cancel any time.

Annual

€200

€149 For the 1st Year

Unlimited Access for 1 Year

You can cancel any time.

Quarterly

€55

€42

90 Day Pass

You can cancel any time.

2 Yearly

€315

€248

Unlimited Access for 2 Years

You can cancel any time.

Team Pass

Get a Business Account for you and your team

Share this post

Related Stories

Tom Maguire: Tax changes we make now could help business for years

More Business Tom Maguire 11 months ago

The Daily Briefing

The Daily Briefing