Sky to test more flexible football tactics in Germany

A pay-per-match partnership with digital platform Onefootball could go ahead close to the beginning of the new Bundesliga season on Friday

16th August, 2019
Rivals challenge Sky's German dominance

Satellite broadcaster Sky plans to show top-flight football matches in Germany on a pay-per-view basis, pushing beyond its fixed subscription model in an effort to entice younger fans, according to people familiar with the matter.

A partnership with digital platform Onefootball could go ahead close to the beginning of the new Bundesliga season on Friday, said one of the people. It would be the first time that Sky has offered viewers anywhere the opportunity to...

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