Rory effect helps the Irish Open

Rory McIlroy’s close ties to Dubai did no harm in helping to land Dubai Duty Free as the new sponsor of the Irish Open, writes Michael O’Keeffe

22nd March, 2015
Rory effect helps the Irish Open
Royal Down Golf Club, site of next month’s Irish Open.

The recent announcement that Dubai Duty Free is to become the title sponsor of the Irish Open Golf Championship is a significant landmark for the Irish sponsorship industry and a sign of the better times the market is experiencing. The sponsorship deal is also seen as the icing on the cake in the revival of this once great sporting occasion.

Of even greater significance to the Irish Open’s revival is its now formal association with...

Subscribe from just €1 for the first month!

Exclusive offers:

All Digital Access + eReader

Trial

€1

Unlimited Access for 1 Month

Get basic

*New subscribers only

You can cancel any time.

Annual

€200

€149 For the 1st Year

Unlimited Access for 1 Year

You can cancel any time.

Quarterly

€55

€42

90 Day Pass

You can cancel any time.

2 Yearly

€315

€248

Unlimited Access for 2 Years

You can cancel any time.

Team Pass

Get a Business Account for you and your team

Share this post

Related Stories

Tom Maguire: Tax changes we make now could help business for years

More Business Tom Maguire 9 months ago

The Daily Briefing

The Daily Briefing