Wednesday May 27, 2020

Redefining the concept of creativity in adland

TBWA’s Deirdre Waldron says ‘being creative is taking anything from inside your head and doing it’

7th April, 2019

Diversity, plurality and creativity are constant buzzwords in today’s media. Each generation has its own interpretation of what each concept means and how it is applied in their own part of the industry. Deirdre Waldron has been managing director of TBWA/Dublin (part of the Omnicom group) since 2011, and her portfolio of clients has included Jameson Irish Whiskey, BMW, McDonald’s, Electric Ireland and Bank of Ireland. I caught up with her to find out how...

Subscribe from just €1 for the first month!

Exclusive offers:

All Digital Access + eReader

Trial

€1

Unlimited Access for 1 Month

Then €19.99 a month after the offer period.

Get basic
*New subscribers only
You can cancel any time.

Annual

€200

€149 For the 1st Year

Unlimited Access for 1 Year

You can cancel any time.

Quarterly

€55

€42

90 Day Pass

You can cancel any time.

Team Pass

Get a Business Account for you and your team

Related Stories

The way we did business a few months ago may never return – so the opportunity is to make changes that will both aid recovery and set us up well for our new futures

Tom Maguire | 3 weeks ago

What’s coming up today and what you might have missed

Hannah O’Brien | 5 months ago