Publicis Dublin, the advertising agency, is rolling out its first advertising campaign for the gas and electricity supplier Bord Gáis Energy.
Bord Gáis Energy went out to tender for a new creative agency after its contract with DDFH&B Advertising Group expired last October. Eight companies made the shortlist, but Publicis Dublin won the three-year contract worth €2 million. The brief for the creative pitches was to position Bord Gáis Energy as the “helpful...
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