Penneys gave jeweller some pearls of wisdom

3rd September, 2017
Jane Asple, founder, Emma By Jane

A three-year stint working as an assistant buyer for Penneys prompted Dublin-born Jane Asple to establish her own accessories business selling self-styled jewellery under the brand Emma By Jane.

While the name was inspired by her friend Emma, whom Asple frequently helped to accessorise for workdays and nights out, her business ethos is decidedly Penneys-led.

She secured a job with the retailer in Britain, where it trades as Primark, after obtaining a postgraduate certificate in...

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