Niamh Sterling spent 19 years on the board of Interact, a facilities management company before deciding to launch her own business in the form of Recipe Guru, a magazine-style freemium website for foodies.
The site, described as “iTunes for recipes”, lets users select individual recipes from the cookbooks of their favourite celebrity and professional chefs.
“I commissioned independent research through Amárach marketing to ensure that what we had identified was a market opportunity, and...
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