Thursday August 13, 2020

Outstanding in her field

With Irish agricultural media in flux, one woman realised there was an opening for a marketing expert who could talk shop

1st April, 2018
Aileen Barron, managing director, Green Acre Marketing Picture: Dylan Vaughan

While farming is the most traditional of industries, marketing to farmers has changed a lot in recent years – and one businesswoman wants to change it even more.

Green Acre Marketing was founded by Aileen Barron in 2013 to provide marketing services to agribusinesses operating in Ireland.

“When I started this I knew marketing for agri was changing. We are about five years behind where marketing is for most businesses in terms of digital marketing and...

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