Outstanding in her field
With Irish agricultural media in flux, one woman realised there was an opening for a marketing expert who could talk shop
While farming is the most traditional of industries, marketing to farmers has changed a lot in recent years – and one businesswoman wants to change it even more.
Green Acre Marketing was founded by Aileen Barron in 2013 to provide marketing services to agribusinesses operating in Ireland.
“When I started this I knew marketing for agri was changing. We are about five years behind where marketing is for most businesses in terms of digital marketing and...
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Tom Maguire: Tax changes we make now could help business for years
The way we did business a few months ago may never return – so the opportunity is to make changes that will both aid recovery and set us up well for our new futures