Media Matters Podcast: Rhona Blake on PR

Colette Sexton is joined by Rhona Blake, managing director of FleishmanHillard Ireland

The Media Matters Podcast

Hosted by Colette Sexton, Media Matters talks to industry experts on the issues that really matter on the first Wednesday of every month.

The first episode of 2018 features Rhona Blake, who is a founding director of one of the country's biggest public relations companies, FleishmanHillard Ireland, and is also chair of the PRCA, the trade association for public relations and communications companies in Ireland.

She talks about the impact of social media and the 24/7 news cycle on the industry, and the relationship between PR people and journalists. She also discusses how the presence of successful female role-models has helped boost the position of women in the PR industry.