Leanna Byrne: A pitcher paints a thousand words

Learning how to sell your business idea is key to attracting investment - at every stage of development

10th February, 2017
Getting your pitch together Pic: Getty

Of course, businesses look for funding at all different stages. Venture capital funds pool investors’ cash and loan it to start-up firms or small businesses looking to scale up. The benefit for investors is, hopefully, a return.
Companies in the early stages of development typically look for a seed investment to put towards product development, market research, building a team and developing a business plan.

First of all, know what stage you’re at. For...

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