Ireland’s Toy Tycoons
The Irish spend more on toys than virtually any other country in Europe, but the recession hit buying power hard and retailers are only now recovering
Just what is a hatchimal? For those of you who don’t know, a hatchimal is a small plastic moulded egg which contains a small, furry, gaudily-coloured, robotic owl.
When a child opens the hatchimal – a portmanteau of ‘hatch’ and ‘animal’ - it activates the toy, which begins the process of hatching, during which it flashes lights from its large, startled eyes, makes all sorts of electronic bleeps and whistles, and sings a...
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