Wednesday July 8, 2020

Human after all, at least for now

The future of everybody’s jobs being taken by robots is still some way off, according to Rothco

6th March, 2016
Sarah Walsh, Emer Howard, Saragh Killeen and Emer Fitzgerald, all of Rothco: in the future, people will not even realise they are being marketed to

With a quick clip of Kanye West’s Gold Digger music video, and a flash of “The Facebook”, the precursor to the world’s biggest social network, Rothco’s Emer Howard reminded the crowd gathered in the advertising agency last Wednesday morning that a lot can happen in ten years.

Howard was speaking at the official launch of The Future Is Human, a report that looked at the future of...

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