Health food claims cause confusion, survey finds

Four in five adults in Ireland believe there are conflicting health messages

28th August, 2016
Brian Merriman and Kay McCarthy of MCCP Research Andrés Poveda

Thanks to the global trend of healthy eating, people are being inundated with celebrity nutritionists, brands, and research claiming that theirs is the best way to get in shape. Unsurprisingly, as they wade through the articles, advertisements, podcasts and social media posts, Irish consumers are unsure of what to trust.

Four in five adults in Ireland (some 79 per cent) said they believed that there were conflicting health messages, which made it difficult to know...

Subscribe from just €1 for the first month!

Exclusive offers:

All Digital Access + eReader



Unlimited Access for 1 Month

Get basic

*New subscribers only

You can cancel any time.



€149 For the 1st Year

Unlimited Access for 1 Year

You can cancel any time.




90 Day Pass

You can cancel any time.

2 Yearly



Unlimited Access for 2 Years

You can cancel any time.

Team Pass

Get a Business Account for you and your team

Share this post

Related Stories

Tom Maguire: Tax changes we make now could help business for years

More Business Tom Maguire 9 months ago

The Daily Briefing

The Daily Briefing