Done deal:€100,000 product launch
The clincher:“Sixty per cent of our yogurts are imported and we’d like to change that statistic” – Michael Murphy, managing director, M&J Nutrition
A former Bord Bia executive is launching a range of calcium-fortified protein yogurts in partnership with Wexford-based yogurt company Killowen Farm at a cost of €100,000.
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