2015 was a busy year for sponsorship in Ireland. The market grew by over 10 per cent with a wealth of new deals and renewals. VHI Healthcare took up title sponsorship of the Women’s Mini Marathon, AIB became the first dual sponsor of club and county when it took over All-Ireland football championship sponsorship from GAAGO, SSE Airtricity bought the naming rights to the Odyssey Arena in Belfast, Kingspan expanded its partnership with Ulster rugby...
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