Monday June 1, 2020

Fitbit board does not reflect its customers

21st June, 2015
Tory Burch’s jewellery incorporates the Fitbit trackers

Fit, fun, flirty, and female – the “Tory Burch for Fitbit” bracelet targets women who are yogis by day and glitzy fashionistas by night.

Yet Fitbit, maker of the fitness trackers inside the bracelets, debuted last Thursday on the New York Stock Exchange without a single woman on its board.

San Francisco-based Fitbit has a board of five with two vacancies, its filings show. Current members are co-founders James Park and Eric Friedman,...

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