Saturday May 30, 2020

First increase in newspaper advertising since 2007

Last year marked the first increase in direct advertising in National Newspapers of Ireland (NNI) brands since 2007.

14th March, 2015

A total of €156 million was spent on print and digital advertising in NNI publications last year, according to figures released by the NNI.

About €65 million was invested by direct advertisers, representing an increase in spend of over 4 per cent.

Advertising agencies accounted for €91 million of the spend. This was a fall of 3.7 per cent on 2013 figures.

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