Baby feeding law group denounces Danone's cafe sticker campaign

"Breastfeeding welcome here" signs by infant formula company portray a "niche activity"

31st May, 2016
Breastfeeding is a legal right. Pic: Pixabay

The Baby Feeding Law Group Ireland (BFLGI) has denounced infant formula company Danone's distribution of “breastfeeding welcome here” signs to cafés and restaurants, noting that mothers are legally entitled to breastfeed in any public place in Ireland.

The law group has condemned the campaign as a marketing ploy, aimed at creating brand loyalty for Danone products.

Chair Mary Higgins says: “We want to ensure that all parents have access to accurate...

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