Applegreen’s journey from Ballyfermot to Long Island
Real change happened when the brand focused on fresh food rather than fuel
“Twenty years ago if you had told me we would have 200 plus sites I would not have believed you,” said the Applegreen chief executive last week, following annual results that showed its inexorable rise in three countries continues apace.
Revenue rose 15 per cent to €1.08 billion in 2015, a year during which the company’s IPO in June raised €66.3 million. More and more of the company’s gross margin now comes from food,...
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