A missing dust cap when he was a young army cadet taught former government press secretary Feargal Purcell the importance of personal responsibility, and it is a lesson he has carried with him throughout his career. Kilkenny man Purcell, now director of public affairs at Edelman, joined the army at the age of 17.
“From the moment you join the Defence Forces, you are being taught resilience and leadership skills,” he said.
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