7 ways modern marketing is evolving

Robots and AI will force the industry to either adapt and improve, or else it will be made redundant

14th November, 2017
Marketing should now be spelt MarkITing, says expert. Pic: Pixabay

Journalists can read and research as much as they want, but sometimes there is nothing like meeting people to see what is really happening in an industry.

The panel gave some great insights into marketing and how it has evolved over the years. In the spirit of the conference, which has a 'seven things' listicle stage, here are my top takeaways from the panel, in a seven-point listicle:

1) The modern marketing manager must be...

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