Media Industry body calls for urgent introduction of zero Vat on newspapersChairman of NewsBrands Ireland urges Taoiseach to move swiftly on recommendation from last week’s Future of Media Commission report
Comit makes a big commitment to staff wellbeing with four-day weekThe Irish tech marketing and PR agency is bringing in a shorter work week as of May 1, because ‘happier staff are more productive’ says founder Allan Chapman
The importance of being earnest about your brand sustainabilityTone-deaf advertising and failure to live up to advertised promises on, say, the hot topics of climate change and sustainability can cost brands dearly
‘Libel tourism’ and ‘untouchables’ put spotlight on Ireland’s defamation lawsSeminar hears how the prioritising of the right of an individual to their good name over freedom of expression has led to Ireland being seen as an attractive jurisdiction where wealthy plaintiffs can pursue cases they couldn’t take elsewhere
Media matters: Kinetic looks to brighten the world outdoors for the Christmas splurgeThe agency’s campaign for Zalando is using street murals and bus shelter ads as research reveals the power of the local audience, as well as an expected increase in city centre footfall
Dublin buildings and streets to host The Best of Us exhibitionICAD’s citywide public exhibition, showcasing work of Ireland’s design and advertising community, will feature projections onto buildings, digital billboards and more