Willie O’Reilly: Trump gets personal with a special message
The former US president, holed up at Mar-a-Lago, has found a way to promote his brand and make a little extra cash as he contemplates his next move
He hasn’t gone away, you know. Donald Trump, that is. Media is a quieter and more dignified place without his presence we might all, well some of us, agree. But he is still out there, lurking.
Currently, the 45th president of the United States is nursing his wounds at Mar-a-Lago in Florida while contemplating his next move. For most of us, his noise became unbearable towards the end of the last US presidential...
Subscribe from just €1 for the first month!
With any subscription you will have access to
Unlimited multi-device access to our iPad, iPhone and Android Apps
Unlimited access to our eReader library
Exclusive daily insight and opinion seven days a week
Create alerts to never miss a subject that matters to you
Get access to exclusive offers for subscribers on gifts and experiences
Get content from Business Post, Business Post Magazines, Connected, Tatler and Food & Wine
Willie O'Reilly: Getting in early on ad spots will pay off for the big spend
National advertising and hospitality advertising is likely to come back strongly, but local businesses may hold out until autumn to assess their return to marketing
Virgin Media's looks to the future with its biggest campaign yet
The channel’s What About the Future campaign has been created in partnership with Publicis, Antidote Films and director Nick Roney
Willie O’Reilly: Pressing home the point that truth is not a luxury
As guardians of values such as integrity, newspapers have a role to play in stopping the rot that is the eroding of trust on social media and virtual channels