‘We’ve been on a mission to go out and get global business’

DAN Ireland group managing director Shenda Loughnane aims to make Dublin a hub for EMEA accounts

29th December, 2019
‘We’ve been on a mission to go out and get global business’
Shenda Loughnane has plans to position DAN Ireland as a hub for global accounts. Picture: Sebastian Rutkowski

Job cuts may be in the offing at several Dentsu Aegis Network (DAN) agencies globally, but Shenda Loughnane, group managing director at DAN Ireland, is forging ahead with plans to position the Dublin-based operation as a hub for large global accounts.

DAN’s Japanese owner Dentsu announced plans to restructure the business earlier this month at a cost of more than €200 million. DAN employs about 4,000 people at more than 50 locations worldwide.

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