Ireland’s largest media agency has suspended its contracts with Joe.ie publisher Maximum Media after claims that listenership figures on sponsored content were falsely inflated.
A video emerged last week claiming that the number of audio-plays on a 2017 episode of an AIB-sponsored “Capital B” podcast was boosted by the use of a “click-farm”.
Maximum Media said this week that it became aware of the issue at the time, but...
Subscribe from just €1 for the first month!
All Digital Access + eReader
Unlimited Access for 1 Month
Then €19.99 a month after the offer period.
€149 For the 1st Year
Unlimited Access for 1 Year
90 Day Pass
Get a Business Account for you and your team