Ireland three years behind Britain in new media, says podcast expert

Acast’s Scully says medium offers huge opportunity for marketers

Aaron Rogan

News Correspondent @aarrogan
15th December, 2019
Ireland three years behind Britain in new media, says podcast expert
The Blindboy Podcast is on the Acast network. Picture: Alan Place

Ireland is three years behind Britain when it comes to new media, according to the director of a Swedish firm, which has just opened an office in Dublin.

Micheál Scully said that his mission as a key account director for podcast network Acast was to educate Irish marketing firms.

The Irish programmes on the Acast network – The Blindboy Podcast, The 2 Johnnies, It Galz and the Irish History Podcast – have more...

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