Communicorp turns up volume on its GoLoud app
The platform features podcasts, music and radio shows in a bid to boost the reach of the group’s stations
You might have heard the odd radio advert for GoLoud, but now Communicorp is turning up the volume with a new, wider-ranging marketing campaign for its digital audio platform.
The free app features podcasts and music and radio programmes from Communicorp-owned stations Today FM, Newstalk, 98FM, Spin 1038 and Spin South West.
Run in conjunction with Mindshare, the Dublin-based media-and-marketing services company, the advertising campaign will include a new podcast awards event, called the GoLouds, which...
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