Media Marketing Business /

This much I know

This much I know

Zara Flynn, managing director, Guns or Knives

Why IAG deal means Slán to Aer Lingus

Why IAG deal means Slán to Aer Lingus

Stamp design and Tinder are winners at ICAD awards

Stamp design and Tinder are winners at ICAD awards

Spar signs up to sponsor Skehan on RTE

Spar signs up to sponsor Skehan on RTE

Curragh racecourse ramps up PR budget for milestone Irish Derby

Curragh racecourse ramps up PR budget for milestone Irish Derby

Facebook’s huge new deal with nine media giants has positioned it as the ultimate middleman of the internet

Facebook’s huge new deal with nine media giants has positioned it as the ultimate middleman of the internet

Inside Track on Media & Marketing

Inside Track on Media & Marketing

Interview: Summertime booze

Interview: Summertime booze

The marketing director of Bulmers explains why the cider maker is doubling its marketing budget at the onset of summer. Colette Sexton reports

This much I know: Gillian Horan

This much I know: Gillian Horan

Gillian Horan, managing director, The Pudding Brand Agency

The extraordinary success of Peppa Pig

The extraordinary success of Peppa Pig

The extraordinary success of Peppa Pig has confounded all the conventional wisdom of the children’s television industry

Brand purpose should come from the top

Brand purpose should come from the top

Lights! Camera! Inaction!

Lights! Camera! Inaction!

Commercial production companies feel Dublin City Council is frustrating the industry with high fees and long waiting lists

Inside Track

Inside Track

Gala sponsors Team Ireland

Live experience is Twitter's key to growth

Live experience is Twitter's key to growth

Massive tweetstorms during big live events might be Twitter’s chance to close the gap with Facebook

Tobacco marketing: Smoke and mirrors

Tobacco marketing: Smoke and mirrors

As tobacco companies brace for a ban on branded packaging, will ambient advertising replace traditional tobacco marketing? Leanna Byrne reports