Body Shop and Dove launch campaign to save ban on animal testing

The beauty brands have joined animal rights groups to roll out an artist-designed initiative to fight the possible return of the testing of cosmetic products on animals in the EU

5th September, 2021
Body Shop and Dove launch campaign to save ban on animal testing
The campaign uses artwork by Nina Valkhoff, the Dutch muralist and activist known for botanical compositions of rare and nearly extinct animals. Picture: Kristy Sparow

Walls and famous landmarks in four European cities have been emblazoned with a large white rabbit and a call to fight the possible return of cosmetic animal testing in the EU.

The Body Shop and Dove, two of the world’s largest beauty brands, have launched the artwork-driven campaign across Europe in support of a number of animal rights groups looking to preserve existing bans on the practice.

The two have teamed up with...

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