Citroen’s new C3 ramps up the style factor

The new Citroen arrives at a crucial time for the French car maker. If it’s successful, it could be the beginning of a bright new future for the brand

The new Citroen C3’s cliff-face front end, with its SUV overtones, will help it stand out from the supermini crowd

The ebb and flow of the Citroen brand has been fascinating to watch over the past decade or more. For all of us who loved and adored such cars as the original DS, the CX and SM and even the GS, Citroen’s descent into mid-market mediocrity, which began in the 1990s, was a sad time. Although its sales were buoyed up by a succession of discount and cashback deals, the old French glamour ...