The thoughtful beauty shopper: fresh fragrances, hybrid skincare and an online beauty portal

Sustainably-focused beauty essentials

London concept store Browns Fashion has moved into beauty for the first time, with a masterful edit of brands available to Irish consumers via its website
Browns’ new Conscious Beauty edit features brands such as Omorvicza, Votary and Aesop

Fashionable Beauty

London concept store Browns Fashion has launched a beauty offering for the first time which is available online and shipping to Ireland. As you might expect it’s a highly curated selection of the best of skincare, makeup, hair, fragrance and grooming products with brands that have been selected for their conscious, clean, inclusive or innovative credentials. There’s a designated Conscious Beauty edit on the site, too, with circular initiatives and cruelty-free practices. You’ll find the likes of Omorovicza, Aesop, Allies of Skin, Woods Copenhagen, Votary and more.