Fashion: Slow and steady never goes out of style

Meet Niamh O’Neill, the slow fashion advocate daring us to ditch the binge-shopping habits

Niamh O’Neill: ‘We’re always trying to do better. Fashion as an industry has to do better’

Subtlety was never my strong suit. Hyperbole, however, is my best friend. So when I tell you I almost choked on my fig roll chatting to Niamh O’Neill, there’s a touch of the theatrics involved. That doesn’t take away from the fact the designer has just posed a terrifying question – or at least terrifying if you’re someone who enjoys buying clothes.

Quite simply, O’Neill has asked me to examine what I have bought in ...