World Cup business bonanza
When England striker Wayne Rooney fractured the base of his fourth metatarsal in his right foot five weeks ago, English football fans weren’t the only ones who held their breath.
When England striker Wayne Rooney fractured the base of his fourth metatarsal in his right foot five weeks ago, English football fans weren’t the only ones who held their breath.
Executives at Nike also waited for the doctor’s verdict on the condition of the footballer, who has a ten-year, stg£5million (€7.3 million) deal with the sports equipment maker.
It was a double-edged sword for Nike - on the one...
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