The hunt for World Cup advertisers has begun. Radio 1 and 2FM are looking for advertisers to invest €100,000 and €50,000 respectively to sponsor the stations’ all-day and early-evening World Cup mini-bulletin updates. On TV, RTE is offering packages costing as much as €160,000 for 56 spots.
The event starts on June 9, when hosts Germany play Costa Rica. The final takes place on July 9.
RTE2 is providing live commentary and analyses across an incredible 56 games...
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