Thursday August 13, 2020

Wine trade’s charm offensive

Having captured our minds and our wallets over the last decade, the Irish wine trade is now after our hearts.

8th April, 2006

Having captured our minds and our wallets over the last decade, the Irish wine trade is now after our hearts. Services previously the preserve of wine connoisseurs are being rolled out by the wine trade for consumers as part of a massive charm offensive. These include wine fairs, rare wine tastings, meetings with winemakers and low-stress en primeur offerings.

One of the reasons for this increasing consumer interaction is the trade’s desire to maintain and...

Subscribe from just €1 for the first month!

Exclusive offers:

All Digital Access + eReader

Trial

€1

Unlimited Access for 1 Month

Then €19.99 a month after the offer period.

Get basic
*New subscribers only
You can cancel any time.

Annual

€200

€149 For the 1st Year

Unlimited Access for 1 Year

You can cancel any time.

Quarterly

€55

€42

90 Day Pass

You can cancel any time.

2 Yearly

€315

€248

Unlimited Access for 2 Years

This product does not auto-renew

Team Pass

Get a Business Account for you and your team

Share this post

Related Stories

The best writing and and the biggest stories of 2019 from the Business Post

Richie Oakley | 7 months ago

Denis O’Brien is back in court, residents continue to fight the Council on halting site and a row surfaces in government over rent control proposals

Leanna Byrne | 4 years ago