The Lowdown: Business tips for SMES

This week: successful sales meetings

29th June, 2014
Syl Cotter, business development manager with the Sales Institute of Ireland.

After targeting and engaging with the right prospects, meetings are key to moving to the next stage of your sales pipeline. There are three main reasons many people fail to make the best use of these meetings:

1 They don’t invest enough time preparing for the meeting.

2 They don’t understand the components of an effective initial sales meeting.

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