Flora preserves Marathon link
Flora has announced that it will continue its sponsorship of the annual Flora Women's Mini Marathon, bringing the partnership into its tenth year.
Since 2004, the margarine brand has invested roughly €3.5 million in the sponsorship and supporting activities. The latest sponsorship agreement secures Flora's title sponsor role until 2015. The event attracts 40,000 participants in Dublin each June Bank Holiday weekend. "The Flora Women's Mini Marathon has been an integral...
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