Sunday January 19, 2020

The Business of Media: Why mobile could yet be the saviour of print media

Mobile media consumption is at an all-time high. In the US, it's grown 500 per cent since 2009, with consumers now dedicating a fifth of their media consumption time to mobile.

7th September, 2013
Steve Dempsey is a digital strategist and policy director for Stephen Donnelly TD.

Mobile media consumption is at an all-time high. In the US, it's grown 500 per cent since 2009, with consumers now dedicating a fifth of their media consumption time to mobile. In fact, on the other side of the Atlantic, people are spending as much time on smartphones and tablets as they are on desktops and laptops. Mobile may well eclipse the rest of the internet.

The mobile is our constant companion - a habit that's always...

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