Taylor most popular with sponsors

Golfer Rory McIlroy may have secured a £150 million ten-year deal with Nike last week, but Katie Taylor is the sports personality Irish sponsors most want to work with.

20th January, 2013
Katie Taylor: there would be no shortage of brands to back her if she decided to do a deal. Photo: Sportsfile

Golfer Rory McIlroy may have secured a £150 million ten-year deal with Nike last week, but Katie Taylor is the sports personality Irish sponsors most want to work with, according to new research by consultants Onside Sponsorship.

Taylor and McIlroy toppled Brian O'Driscoll, who claimed the number one slot in the annual survey of sponsorship executives and rights holders for several years before this survey was released.

John Trainor, managing director of Onside Sponsorship, said...

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